02 Jan What is Digital Marketing Strategy 2020
No need to worry about your future steps, here i have got some interesting facts which could be helpful in building your healthy carrier.
Digital marketing is the marketing of products which uses digital technologies.
Digital marketing channels are systems based on the internet that can create, accelerate, and transmit product value from producer to the terminal consumer by digital networks. It also helps you enhance your creativity into flying colors by adding specialized tools of digital marketing.
Digital marketing methods
- Search engine optimization (SEO)
- Search engine marketing (SEM)
- Content marketing
- Content automation
- Campaign marketing
- E-commerce marketing
- Social media marketing
- E -mail direct marketing
SEARCH ENGINE OPTIMISATION
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.
SEARCH ENGINE MARKETING
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to:
- Attract attention and generate leads.
- Expand their customer base.
- Generate or increase online sales.
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base.
SOCIAL MEDIA MARKETING
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
EMAIL DIRECT MARKETING
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.
As you can see, it’s just not posting content and forgetting about it, It is about working on it,using all the points mentioned above to make a killer digital marketing campaign.
There are many new opportunities that is available for all those who are willing to improve their skills and knowledge of marketing.
DIGITAL MARKETING CAN GET YOU A SUCCESSFUL JOB:
- Analytics Manager.
- CRM and Email Marketing Manager.
- Digital Agency Account Manager and Sales Director.
- Digital Marketing Manager and Web Manager.
- Ecommerce Manager.
- PPC Search Manager.
- Search Manager / SEO Manager.